To Sell More Take It 1 Step At A Time

You’ve heard me say ‘speed kills sales’ and that’s because fast requires skipping steps. It’s just math, how long does it take to… Step 1: Warm Up… Greet someone: 2 – 3 minutes Visit (build rapport): 3 – 5 – 10 Wander Around, General Q&A: 5 – 10 General Presentation: 5 – 10 Investigate: 5 …

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Go-to Closes For Objections…

Closing is everything that moves the sale forward. Yes, an effective greeting is closing because it moves you closer. And of course, getting that final TMO commitment is closing. When you get an objection like, “I’m not buying because…”, handling it means you’re also closing. I have close to 100 or so closes I personally …

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Buying Is Emotional – Negotiation Is Logical

That’s why you can’t talk price until you’ve sold the vehicle. As soon as the conversation moves to money, they go from excitement to logic. Closing and the negotiation itself are logic-based by default. But the smart salesperson will also keep the emotions flowing throughout both of those processes. When you do, you’ll close more …

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Success Is Made In The Details

Like the fine print in big ads, salespeople never understand the big bucks in sales are in the finer details. They learn about their product, they develop basic skills, win the walk around contest, they’re nice, and they like cars and love talking to people. They’re doing their best, but they reach a certain level …

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Habits Can Be Difficult To Break

The dictionary says a habit is a pattern of action that has become so automatic that it’s difficult to break. I hope you noticed the dictionary said a habit is difficult to break. It didn’t say it was impossible to break. Everything we do repeatedly will normally become a habit. Prospecting is a good habit; …

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Make the Rest of December Count!

Most salespeople already know what to do to sell more, but sometimes just a reminder is all you need to make it happen. So let’s hit a few biggees you can easily focus on to make this December your best month ever. Is this for a special occasion? Everybody loves presents. So ask, “Is this …

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Expand Your Used Vehicle Inventory

If you had 2 or 3 times as many units on the used car lot as customers ask for, could you sell more every month? You actually do have that many or more, but instead of expanding your inventory, salespeople actually shrink the options your customers have. What do I mean? Isn’t this how most …

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Avoid Handing Out Your Dismissal Slip…

“I’ll think it over and get back to you,” is one of the easiest objections to bypass and handle. Instead of dropping the price or handing them your dismissal slip (business card) try this instead: “Bob, help me out for a second before you leave … this seems like the perfect vehicle for you guys, …

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Balance Your Enthusiasm…

Control your enthusiasm and you’ll control your career in sales. Selling is a combination of enthusiasm (attitude), skills, work habits, choice of customers and product knowledge. Enthusiasm is primarily determined by your success, your peers, and your job satisfaction. Success in selling is directly connected to… Your Skills … Knowing how to quickly build rapport, …

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Apply What You Learn In Class…

“If I could go back 20 years to apply what I learned in Joe’s class…” “I have been in car sales over 20 years and if I could go back 20 years with what I learned at Joe Verde’s ‘How To Sell A Car Today’ Workshop, I would be retired now with more money than …

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Huge Tip

Huge tip on practicing that helped me a lot… You know you need practice to get better, right? In real life, the best practice is with a customer because it’s ‘real’. Find a sparring partner… The very best customer to practice on is someone you’re absolutely convinced can’t or won’t buy anything from you, no …

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Ask Joe: Fear, Angst & Discomfort

Why do you even need to close if everyone came to buy?…” FEAR – ANGST – DISCOMFORT Buying a car is something most people only do every few years, and they know they can never figure out which is the real, best thing for them to do. Recently, I bought two vehicles and traded in …

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Be Persistent And Sell More

All things are difficult before they are easy.” Einstein got low scores in math, Churchill got poor grades in English, and both became two of the greatest men in history. When I say don’t give up, I’m not talking about just quitting – I’m talking about mentally throwing in the towel, because you missed a …

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Think You Know It All…?

“Sometimes we assume…we know it all…” “I have been in the car business since 1983. Sometimes we assume, by being in a profession for a long time, we know it all! Along came JVTN® and I did not buy in, at first. My Manager sat down with me and told me to just open my eyes and ears …

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How many closes do you need to know?

Logically, you need as many as it takes to close more sales than you do now. We teach well over 100 different ways to set you up to be able to ask for that last commitment, or handle the objection effectively to get the commitment. More important, we cover exactly what to say next, no …

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No Such Thing As ‘Be-Backs’?!

For my first 5 years selling cars, my manager kept saying ‘there’s no such thing as a be-back’ … so logically, I didn’t follow up. Why bother, he said, they aren’t coming back anyway! We were ‘dumb’ and ‘dumber’ because we both believed it. So I spent 5 years without ever doing any follow up …

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Winners Never Quit

Albert Einstein got low scores in arithmetic, Winston Churchill got poor grades in English, and both ended up being two of the greatest men in history. When I say don’t give up, I’m not talking about just quitting, I’m talking about mentally throwing in the towel, because you missed a sale or because you asked …

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Processes vs. Skills – What’s The Difference?

Processes … A process is made up of the steps you take to complete something, whether it’s building a house, selling a car, or prospecting out in service. Common processes you need in sales… How to warm up the prospect – how to build value in owning the vehicle – how to close the sale …

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