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Back in California…

Joe Verde auto sales trainer, Eric Edwards, was in the studio shooting new content for the Joe Verde Training Network, our online training platform JVTN. Eric spent the day at Joe Verde headquarters in San Juan Capistrano, Calif., on his way to the ‘How To Sell A Car Today’ Sales Workshop in Newport Beach.

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How To Deal With A Well-Prepared Customer?

When customers walk on the lot with a printout on their trade value from Kelley Blue Book and 2 best deal offers from a competitor, to give yourself the best chance of making a sale, should you… ❑ Escape. Introduce yourself, tell them you’re with someone, turn them to the new guy, hope he sells …

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Our 31st NADA Convention

NADA had another great annual convention in Las Vegas this year. We certainly go there to sell ‘stuff’, but after 31 conventions and tens of thousands of people through our classes and even more online, it’s more like an annual ‘reunion’ with ‘hugs’ from people who’ve been successful with our training – and it just …

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3 Keys To Training…With Doug Christiansen

Want to increase profit and sales? Check out Joe Verde Trainer, Doug Christiansen, in a recent interview on CBT News during the NADA Show at our booth. Doug focuses on 3 key areas of training — how to make training interesting, informative and valuable…He explains why dealers need to provide the right type of sales …

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Zero In On Common Mistakes Made When Selling With Sean Gardner

Joe Verde trainer, Sean Gardner, focuses on common mistakes made during the selling process and Joe’s new book for dealers and managers in his recent interview with CBT News Founder Jim Fitzpatrick. The interview took place at our booth during the 2018 NADA Show in Las Vegas…See it here…

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$50,000 Raised For CCI’s Wounded Veterans Initiative

$50,000 — Another great auction at the ADESA booth during the NADA Show where $50,000 was raised to benefit Canine Companions For Independence on behalf of the NADA Charitable Foundation. Joe Verde, a longtime supporter of CCI’s Wounded Veterans Initiative, placed the first winning bid of $25,000, and then donated the motorcycle back to ADESA …

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What’s Your Most Critical Selling Tool?

The telephone is the single most important tool you have in sales to help you sell more today and in the future. Sell Today … Use it correctly on incoming sales calls and unsold follow up to put more people on the lot today – asking for you. Sell Tomorrow … Use the phone today …

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Get Joe’s New Book for Dealers & Managers – FREE!

Check out this video on Joe Verde’s New Book for dealers and managers, “Growth – High Achievers vs Amateurs” from its launch at the NADA Show 2018! Order your FREE today at www.JoeVerde.com/Growth…and let Joe Verde show you how to make minor improvements that will generate more gross profit this year!

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Success is a Journey, not a Destination

The most important thing to remember about success is that it’s not just a bull’s-eye you aim for one time. Success is a constantly forward moving target, and that’s why having daily, monthly, yearly and lifetime goals are critical. The old adage, you either have what it takes or you don’t, just isn’t true and …

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Buying Is Emotional – Negotiation Is Logical

That’s why you can’t talk price until you’ve sold the vehicle. As soon as the conversation moves to money, they go from excitement to logic. Closing and the negotiation itself are logic-based by default. But the smart salesperson will also keep the emotions flowing throughout both of those processes. When you do, you’ll close more …

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