Category Archive For "demo"
Mental Ownership Comes First…
There are dozens of ‘important things’ we need to do in sales to increase our chances of making it happen. One is to help people take ‘mental ownership’. That means to see themselves using the vehicle, before they buy it. Think about it – you stopped at McDonald’s for a burger and fries, but only …
Go With The Flow
Almost every customer will ask a price question right away. Why? Maybe it’s just habit, maybe they don’t know what else to ask, or maybe they just want to know, “What can I buy this for?” The ‘why’ doesn’t matter – what does matter is that if you allow the conversation to start off on …
Closing & Negotiation Workshop
I’ve been selling for 2 years, and I just had my best month ever, after attending your Closing & Negotiation Workshop. “I sold 16 in February – the month of the workshop – and had my best month ever. Then in March, I sold 23, then 18 in April – and now, my current 3-month …
3 More Common Mistakes…
Salespeople make mistakes in the 8 steps to a sale that cost them those extra sales they want. 2. They skip the demo. 90% No Demo = No Sale After the demo, the 3 steps of closing are a summary close on the benefits, followed by an assumptive close, and then several action closes. 3. …
Perfect Practice Develops Perfect Skills
In our 2-day workshop, I always teach my simple 5 step process to find the next buyer in a household by asking just 5 questions. I have everyone write down each question, look at it for a minute, then turn it upside down. Then I ask someone to ask me those 5 short questions I …
It isn’t about price!
Early on in my business, I’d been using an old printer and it was slowly dying on the vine, so it was time to get a new Printer / Scanner. The problem was I didn’t even know where to start, so I went to Best Buy, and a guy walked over and asked if I …
Deal Makers & Breakers
There’s one exception to everything we’ve covered so far, that will cost you a sale almost every time. No Demo – No Sale If you skip the demo, which is the most common error, you’ll almost never make the sale. And that should just be common sense, not something to argue about. You and I …
Stats That Matter
Understand and improve your stats to sell more and earn more. When you’re ready to sell more, step away from the salespeople huddle and start to develop your skills. ##### Learn to set goals in sales is so important…Download this free ebook by Joe Verde, the leader in car sales training, “Get Everything You Want In Sales” today …
They don’t just want to ‘look at cars’…
There aren’t buyers, lookers, shoppers and flakes (aka: special finance prospects). Everyone is a buyer today or down the road, and wants one thing… To talk to a salesperson who’s nice, cares about helping them get the right vehicle, knows about the product, and can help them see how owning it will benefit them as …
3 Keys from the Sales Workshop…
Went from 5 to 35 after Joe’s Sales Workshop! “Joe, I can’t say enough about the impact your sales workshop has made on my life. I was new to the powersports business and had no experience in sales and had 1 month where I only sold 5 units. Loved your workshop! I sold almost 20 …
How can I average a delivery a day?
Whether it takes a few months, the rest of ‘25, or all of ‘26, set a goal to average a delivery a day. “Joe, that’s just unrealistic, too!” Here again, I agree – because if all you do is keep doing what you’re doing, you’ll just keep getting what you’re getting, or less. Until you …
Think Like An Attorney In Court
Think of buyers as jurors… Without your ‘discovery’, you can’t convince them that this is the right vehicle for them to take home now. If you can’t ask questions to find their wants, needs and hot buttons, you can’t give a good presentation or demo, because you won’t know what to cover to make it …
Focus on Yesterday to Sell More Today!
Success lies ahead, but you have to know your past to improve. And let’s be clear on one thing; working double shifts will not improve and stabilize your average. If you pay attention, when you do double shifts and sell 4 more that month, you’ll notice the next month you drop down about 4, because …
Focus On Value, Not On Price
Facts: We know 8 out of 10 people on your lot came to buy. We also know 50% will buy on the spot, when you do your job. To deliver 50%, it’s easy, just… A. Follow all of my 8 steps to the sale. B. Give both drivers a targeted demo & presentation on the …
Women Buyers Make Their Mark In Today’s Car Market
This was posted recently by a woman about her buying experience at a dealership… ^^^^^^^^^^ “Luis, you assisted my husband and me with a test drive we took this past Sunday. We have decided against the Telluride. However, I wanted to share something with you. When you sat up front and instructed me to sit …
Skipping the Demo…
About those good & bad habits! The more you do something, the stronger the habit will become. If you skip a demo today, it will be easier to skip one tomorrow. And most already have the habit and skip the demo 2 or 3 times every day. Problem: No Demo = No Sale People don’t …
How Wade handled ‘price’ and held gross!
“Thank you, Joe! I have so much more confidence after attending your Closing & Negotiation Workshop! You just know when a customer is going to be tough, and it usually starts right after the greeting – when they bombard you with price related questions. I counted 4 times that I bypassed those, just so I …
Choices…
I read “Choices” by Shad Helmstetter. After just a few pages, I knew I wasn’t going to like it. The more I read, the more I really didn’t like it. I couldn’t stop, because as I read more, I was forced to realize that almost everything that happens is just the result of our choices. …

