Go With The Flow

Almost everyone will ask a price ques­tion right away. Why? Maybe it’s just a habit, maybe they don’t know what else to ask, and maybe they’re just trying to ask, “What can I buy this for?” The ‘why’ doesn’t matter – what matters is that if you allow the conversation to start off about price …

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Listen More & Talk Less

You have 2 ears & 1 mouth. If you want to sell more, listen more & talk less. Most people don’t listen well and sales­people are no exception – in fact we may be worse than everyone else. Why? Be­cause we have an agenda, “Make A Sale”! That “I need to sell this” thinking is …

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Gross is Up!

Dealers are telling us ‘gross is up’. Why? They say it’s because people don’t want to shop several dealerships with the COVID outbreak to buy a car, so they’ll pay more. But customers always felt that way and most of them would have paid more. The difference is, most salespeople don’t follow the basics, they …

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Get Involved In Your Own Career!

Congrats To Jackson & Team! “We doubled our units and our gross is incredible!” “I was taught your process when I first got into the car business and now we take training chapters on JVTN® together every day. We discuss the subject, we practice, and salespeople follow your 8-step process 100%, bypass price and are …

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Doubling Up!

“I doubled my sales and increased my gross.” “Joe, I have been selling cars only 4 months and was so lucky to get at a dealership that started using your training my 4th month. The first day we got JVTN® , my manager said you’re going to watch a minimum of one chapter per day …

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When every deal is a mini…

Ask Joe: “I can’t make $$$ – every deal is a mini!” If you’re getting lots of minis, it’s either because you’re only selling small units with zip for gross to begin with, or because you’re holding a price dropping auction on each vehicle you show people. Some dealers run big price ads, put a …

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* Urgent Notice *

People don’t buy cars, boats, bikes or RVs until they’ve already taken mental ownership. Try to remember that none of us buys anything, even something as simple as a bottle of water, until we visualize ourselves using it for the purpose we want or need it for. When you’re thirsty, you think about something to …

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At 20, Ellis is Earning Over $100,000 a year!

“I’m 20, and average about $10,000 a month from JVTN® training.” “I’m only 20 years old, and started selling cars 8 months ago. I have a very strong work ethic, and I do my Joe Verde Training on JVTN® in the mornings. Last month, I sold 26 units while holding gross and my rolling average …

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Increased by 300%

“We increased our net profit 300% from your training.” “We made a commitment to improving and since coming on board with The Joe Verde Group we have continually improved and moved the needle (charts) northeast (up). We sent all of the managers to your Team Leadership Workshop and to your Closing Workshop – and we …

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Get Joe’s New Book for Dealers & Managers – FREE!

Check out this video on Joe Verde’s New Book for dealers and managers, “Growth – High Achievers vs Amateurs” from its launch at the NADA Show 2018! Order your FREE today at www.JoeVerde.com/Growth…and let Joe Verde show you how to make minor improvements that will generate more gross profit this year!

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Buying Is Emotional – Negotiation Is Logical

That’s why you can’t talk price until you’ve sold the vehicle. As soon as the conversation moves to money, they go from excitement to logic. Closing and the negotiation itself are logic-based by default. But the smart salesperson will also keep the emotions flowing throughout both of those processes. When you do, you’ll close more …

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The Generation Gap…

What’s most important to…Baby Boomers, Gen X & Millennials? There’s a lot of commotion about the differences between these age groups. If you really listen to them though, they’re really almost the same when it comes to actually buying the vehicle. The biggest difference between these groups is understanding how they shop for a car, …

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Doubled My Units, Tripled My Income

“After your workshop, I doubled my units and almost tripled my income.” “Before your Sales Class, I was pretty much just figuring out how to do this on my own and was averaging 10 a month and about $4,000 in commission. At the workshop I learned your New Basics sales process and knew I could follow those …

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Went From 9 To 24!

“From 9 units a month to 24 the month I attended your class.”  “I‘ve been in the car business 7 months, my first couple of months I was averaging about 9 units, then I attended Joe’s Closing Workshop. After learning your easy to follow the 8 steps to the sale, and really understanding and believing these …

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Ask Joe: How can I make $15,000 more this year?

Joe, I want to increase my income by $15,000 this year. What’s my best plan and where do I focus?” You didn’t say how many units you sell now or how you’re doing, so let’s assume you meant $15k more in the next 7 months. The math is always first: $15,000 ÷ 7 months, means …

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Commissions are up, on track to earn $100,000

“Joe, in just six months I’m on track to earn over $100,000 this year.”  “I started selling cars just six months ago, and can’t express how incredible your training on JVTN® really is. I learned right from the start to trust in your New Basics to take the customer from a great greeting (without ever hearing …

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I Didn’t Even Ask About The Price…

I bought 3 different vehicles last year. I looked at one new SUV and asked the salesperson about the tow package and camera. He read the sticker and said, “It has those and adds $xxx to the price, but don’t worry, we can easily save you a few thousand.” I didn’t ask about the price, …

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