Category Archive For "Joe Verde book"
Only Santa Drives A Sled
Most people have a trade-in, so I want to remind you to never knock a person’s trade. They trade them in because they don’t like them or because they have issues, or they just want a new car. But if you start knocking it, they’ll start defending it! We all want too much for our …
Top of the Board Every Month!
“I lead the board every month in gross and in sales because of what I’ve learned on JVTN® with Joe’s training.” “I have been using Joe Verde Online Training for longer than I can remember. Using Joe’s scripts (words), closes, objection handling techniques as well as asking for new business, is so effective and easy …
Training provides focus to get back on track
Joe Verde’s training works! “I was a bartender for a couple of years, and always built rapport and made a friend. When I started selling cars, my dealership had me attend Joe’s ‘How To Sell Cars’ workshop, and I also applied what I learned in his online training in the dealership. I started using Joe’s …
How important is a proper greeting?
Your first few minutes with a customer are more important than the next couple hours. From the time they pull in on the lot, the clock is ticking. And you have less than 5 minutes to make them feel comfortable with you! You’re making your first impressions of who they are, and they’re sizing you …
Sell What You Can See, Not What You Can Order
Have you ever had someone ask for a “white 2-door” you don’t have? Sure, we all have. Say this if you want to almost guarantee you’ll lose a sale today: “No, but I can get you one.” Your goal is to sell something now, and you have nothing to lose by following this process instead: …
Avoid bad days!
If you depend on floor traffic, what happens if the weather or business goes south this month? Exactly. If you rely on floor traffic, you better take some classes now on how to stretch a paycheck, because you’ll need to, if you aren’t going to create your own traffic. To make money in sales, you …
Your Daily Dozen ‘To Do’ List To Sell More Cars
Follow these rules of selling and success daily, and watch your sales and income skyrocket! Tip: Write this question on a card, carry it with you, and read it often… “Am I doing the most productive thing possible right now?” If you follow my directions, selling cars is an easy $100K a year job. ### …
How to get ‘lucky’ more often in sales
Gary Player (old golf pro) was playing in a tournament. On the 13th hole, his ball landed in the sand. As the spectators watched, he hit it out of the sand and it rolled across the green and into the cup. After the shot, a guy yelled out, “You sure got lucky on that one!” …
Follow The Basics & Double Your Sales!
Fact: The real average closing ratio / delivery with a purely walk-in prospect is only 10% to 12%. When salespeople improve to sell 20+ units, they deliver closer to 50% by mastering questions and building their repeat customer base. Some superstars still sell a lot to walk-ins and follow the Basics every time. Mo’ just …
Critical Tip: Slow Down!
All of the people who’ve had dramatic increases in their unit sales and income from our training – whether they moved from 10 to 20, 12 to 38 to 50, or who deliver 75+ units per month or the salesperson, Clark I’ve referred to who was making $400K+ per year – had one thing in …
Get Ready – Stuff is Happening!
20+ years ago, Success magazine wrote about a 55-year-old blind man who started selling cars and made $137,000 his 1st year. When they asked him how and why he did so well, he said… “I don’t know, but my first day on the showroom floor I bumped into 4 buyers.” He worked for a customer …
Focus on Yesterday to Sell More Today!
Success lies ahead, but you have to know your past to improve. And let’s be clear on one thing; working double shifts will not improve and stabilize your average. If you pay attention, when you do double shifts and sell 4 more that month, you’ll notice the next month you drop down about 4, because …
Your Future Is At Stake
Every salesperson struggles with the future, that is, until they realize they control their future in sales. Every industry that sells products people buy again, has two sources; new & repeat customers. For your dealership, generating new traffic is the most expensive part of the selling process, and new traffic is your toughest sale. A …
Slowwwww Down
Stop just scanning what I cover in this blog. Read articles again and take notes on how you can improve. Remember the 20/60/20 rule! From what I’m seeing in 2025, the top 20% are more focused than ever to develop more skills and…they will eat your lunch & your paycheck, too, month after month if …
Build your own Prospect Gold Mine
Happens every day: You spent time, didn’t make the sale and they left. You know the stats: 78% (8 of 10) came to buy, and that doesn’t change, just because they left. That means your hottest prospect for a quick & easy sale just drove away. Averages: 33% (3 out of 9) who leave will …
Small Paycheck Or Big Paycheck?
After 50+ years of selling and training, I know most salespeople don’t realize how lucky they are to work for a dealer who provides them with training on how to sell more, because 80% do not offer training. Unfortunately, too many salespeople in our industry are taught less about selling than fast food workers are …
Learn More = Earn More!
Some say they don’t think they should have to read this, or go to class or use the courses on JVTN® they have access to. My only question to you is… Do you really NOT want to earn more? Most salespeople ignore that ‘earning more’ is the real question. They also ignore that their decision …
30 cars a month!
My new 3-month unit average is 30 cars a month! “I graduated college with a criminal justice degree, and then I started selling cars at Fred Beans Ford, just over a year ago. We use Joe Verde for our training. Our store does group training 3 days a week with Joe’s online training (JVTN®), and …
