Features don’t add value by default…

Let’s talk about Features… Unless you sell the benefit, they just add to the price. Another common problem that goes along with knowing all of the product stats is being able to explain what they mean, and then tying it in to how each of those features relates to each customer’s specific wants and needs. …

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Training provides focus to get back on track

Joe Verde’s training works! “I was a bartender for a couple of years, and always built rapport and made a friend. When I started selling cars, my dealership had me attend Joe’s ‘How To Sell Cars’ workshop, and I also applied what I learned in his online training in the dealership. I started using Joe’s …

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Sold 28 vehicles 2nd month in the car business!

I sold 28 vehicles my 2nd month using JVTN® online training! “Our dealership and managers hold training 3 segments a week with us, and we also do daily training on our own with the Joe Verde Training Network® (JVTN®). I follow Joe’s steps with every customer, and set clear goals on what I want to …

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The Power Of Suggestion…

I saw a hypnotist one time, who within minutes had a woman with her feet on one chair and her head and neck on the other, stiff as a board. That was cool, so I went to a bookstore to learn more and bought… “Hypnosis & Behavior Modification” Not to hypnotize people, I was just …

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How important is a proper greeting?

Your first few minutes with a customer are more important than the next couple hours. From the time they pull in on the lot, the clock is ticking. And you have less than 5 minutes to make them feel comfortable with you! You’re making your first impressions of who they are, and they’re sizing you …

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3 Keys from the Sales Workshop…

Went from 5 to 35 after Joe’s Sales Workshop! “Joe, I can’t say enough about the impact your sales workshop has made on my life. I was new to the powersports business and had no experience in sales and had 1 month where I only sold 5 units. Loved your workshop! I sold almost 20 …

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How can I average a delivery a day?

Whether it takes a few months, the rest of ‘25, or all of ‘26, set a goal to average a delivery a day. “Joe, that’s just unrealistic, too!” Here again, I agree – because if all you do is keep doing what you’re doing, you’ll just keep getting what you’re getting, or less. Until you …

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The 5 Big Ones

Why do customers seem so cautious or hard-headed about spending 20+% of their take home pay on the payment? That’s easy, and here are the 5 questions and answers every customer has to feel confident about before they’ll buy. Every customer looking for a new or used vehicle, will have several ‘preconditions’ that must be …

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Sell What You Can See, Not What You Can Order

Have you ever had someone ask for a “white 2-door” you don’t have? Sure, we all have. Say this if you want to almost guarantee you’ll lose a sale today: “No, but I can get you one.” Your goal is to sell something now, and you have nothing to lose by following this process instead: …

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Build Your Customer Base

I know that becoming productive all day is a huge change from just waiting for the next call, or the next customer on the lot. But if you’re with customers 3 or 4 hours a day and sell a dozen cars, if you fill in the other 3 or 4 hours, you can sell another …

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50+ Units In One Month!

Best Month Ever At 50 Units! “I have improved every month, and just had my best month ever at 50 units after we started training on Joe’s online training! This is my first job in sales, and I’ve been here for 6 years and was doing OK. And now I’m killing it, with Joe’s sales …

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Avoid bad days!

If you depend on floor traffic, what happens if the weather or business goes south this month? Exactly. If you rely on floor traffic, you better take some classes now on how to stretch a paycheck, because you’ll need to, if you aren’t going to create your own traffic. To make money in sales, you …

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Best month ever with high gross!

“I had my best month ever at 31 units with great gross!” “I’ve been in the car business for a year now, and I was already averaging about 20 cars a month before I went to the Joe Verde workshop, and I just have to say ‘WOW’. I had my best month ever after class, …

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Change is Tough!

Of course, I wanted to sell more and earn more my first five years, but I wasn’t willing to change. Instead, I justified why I shouldn’t have to, or explained why ‘those’ changes wouldn’t work for me. I wanted to believe that because I was working hard, I must already be doing everything possible. Most …

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Can you make $1 million selling cars?

Heck yeah – I know a ton of people who’ve made over a million bucks selling cars and you will, too, if you sell cars long enough. The real question should be: “How long will it take me to earn $1,000,000 selling cars?” That answer is easy, because it’s just a math problem based on …

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$36,000 Annual Raise!

“I just gave myself a $36,000 raise every year with JVTN®!” “After 4 years of selling cars and averaging 12 a month, once we started your online training on the Joe Verde Training Network®, I’m finally figuring it out. We hold group training 2x every week, and our homework is always to take each sales …

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Your Daily Dozen ‘To Do’ List To Sell More Cars

Follow these rules of selling and success daily, and watch your sales and income skyrocket! Tip: Write this question on a card, carry it with you, and read it often… “Am I doing the most productive thing possible right now?” If you follow my directions, selling cars is an easy $100K a year job. ### …

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3-Month Average Skyrockets!

“My last 3-month average is now up to 29 units.” “I am #1 in sales of 16 franchises and 400 salespeople, from the JVTN® training we have. I’ve been selling cars at Glenbrook Hyundai for 4 years. We have Joe Verde’s online Sales Training (JVTN®), and I watch something every day and use the tools …

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