Selling Skills & Processes

It’s time to up your game and start selling cars this year! There’s been nothing normal about the car business these last few years, has there? Whether you were new to the car business during COVID or not, I’ve been pushing hard on you to get back to ‘selling’. The money was BIG these last …

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Goals Require Plans

Everyone takes a different path, but the steps to the top are the same, and in my book I explain why & how to set goals correctly to grow. Too many people give up after they say they want to hit $$$ income, because they didn’t create a plan (map) to get them there. 1st …

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Choices…

I read “Choices” by Shad Helmstetter. After just a few pages, I knew I wasn’t going to like it. The more I read, the more I really didn’t like it. I couldn’t stop, because as I read more, I was forced to realize that almost everything that happens is just the result of our choices. …

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You know you can sell more…

Whether it’s 1, 2 or 20 units, you know you can sell more. What’s the only thing average salespeople can teach you? If you maintain your membership in the huddle, you’ll spend a career stuck in average or below, especially in tough times like we’ve been having. I read a quote that really described how …

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Your Questioning Skills

Questions control your success in sales – not your product, your product knowledge, your location, inventory or your prices. It took me a year to buy 3 vehicles in 2022, in part because of inventory. When I was shopping, most salespeople were new, and didn’t know me or what I do, and 80% of the …

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2023 Changes: What do you see? What have you done?

2023 is here…I’m pretty sure everyone reading this has seen change in the last few months, and more is coming. ————— • You Have More Inventory• Competitors Have More Inventory• BIG Mark Ups Are Going, Going, Going…• You Have More Price Competition• Your “Sellers” Market Ended ————— It’s safe to say even more changes are …

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Ready?

How you’ve been selling cars will need an update, as ‘back to normal’ is kicking in again. Why start now? Because the ‘back to normal’ changes started months ago. So if you haven’t put on your realistic glasses instead of the rose colored ‘I’m not concerned, everything will work out’ glasses, then fasten your seatbelt. …

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Put On Your Very Best Happy Face

It’s the holidays, so greet them with a smile – be positive. And remember it’s just as important every day the rest of the year, too. Smile – Or Get A Different Job! When people have to spend $30,000 to $50,000 for a car, their fear is making a bad decision. No customer wants to …

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“From $45,000 to $80,000 to $100,000!”

“I started selling cars 3 years ago in the middle of the pandemic, at a great dealership that believed in the value of great training – and if it wasn’t for your training, I would not have made it. From Day 1, I have trained daily on JVTN® learning your 8 Step Sales Process To …

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Wages for Waiting = $0

But how much you can earn in sales is unlimited! Write the question below on a few business cards, tape a note on the back of your phone or create reminders throughout the day so that you’re constantly reminded to “work” when you’re at work. “Am I doing the most productive thing possible right now?” …

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‘Closing’ & ‘Objections’

Closing: Everything that moves the sale forward. And of course, getting that final TMO ‘total mental ownership’ commitment is closing. Objections: They’re just speed bumps! Some are easy, some are tough. Overcoming them is closing, too. I have 100 or so closes I’ve used. Some almost never, and about 10 were my ‘go to’ closes’ …

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Do You Believe In YOU?

Albert Einstein got low scores in arithmetic, Winston Churchill got poor grades in English, and both ended up being two of the greatest men in history. Bezos (Amazon) and Musk (Tesla) are both headed to a TRILLION in value for their companies. Their initial value was ZERO. Thomas Edison failed 10,000 times trying to make …

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Questions About Closing More Sales

Don’t confuse selling to someone, with someone who is buying. I bought an SUV, actually I almost did – until the whole process was so ridiculous, I just walked out. Anyway, the salesperson I tried to work with, didn’t make any attempt to talk to me, even though he was just standing on the lot …

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Summer is Definitely Here…

Dealers are getting dozens of new vehicles instead of hundreds, these days. I talked to one yesterday who was getting just over 100 and now only shows 30-35 coming in this month. To the rescue… Selling CPO & Used Cars It’s the same thing at every dealership I drive by. There are almost no new …

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Beat Who’s On Top, Or Improve?

Is your goal to ‘beat the top salesperson’ or to continually improve? Math: If you both just work your shift and the top SP sells 15 and you sell 12 – of course you can beat him or her just by doubling down on your hours. Problem: You can’t maintain double down, so I’d recommend …

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Are You Making These Mistakes?

Right now, salespeople everywhere are making critical mistakes in the 8 steps to a sale that are costing them those extra sales they want to be making now. Review my 8 steps… • In Step 2. Mistake – they don’t investigate to find wants, needs and hot buttons. Remember, 86% buy a different make, model, …

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“What are the tricks to selling more?”

Lots of people say they’re just shopping, and in real life, that’s true. But based on buyer facts, they’re shopping all right, but not just for a car. 71% said they’re shopping mostly for a salesperson they feel comfortable with, just like you and I do, when we buy expensive things. Have you ever gone …

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It’s 90 + 6 … Not 20 + 1

“Things are different now Joe. We either have what they want or we don’t & they can either afford it or they can’t. What difference does ‘selling’ make?” Wouldn’t it be great if ‘different’ means we actually could prequalify people real quick, take shortcuts and still sell more! Too many salespeople hold their breath, hope …

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