Category Archive For "sales book"
Get Ready – Stuff is Happening!
20+ years ago, Success magazine wrote about a 55-year-old blind man who started selling cars and made $137,000 his 1st year. When they asked him how and why he did so well, he said… “I don’t know, but my first day on the showroom floor I bumped into 4 buyers.” He worked for a customer …
Your Future Is At Stake
Every salesperson struggles with the future, that is, until they realize they control their future in sales. Every industry that sells products people buy again, has two sources; new & repeat customers. For your dealership, generating new traffic is the most expensive part of the selling process, and new traffic is your toughest sale. A …
How will you treat your next prospect?
A. Do you assume everyone is a buyer, and head out with a smile on your face and a spring in your step, as you ‘welcome’ them to your dealership? B. Or do you kinda stand back, watch them for a minute or two to see what they’re looking at, while you decide whether you …
Small Paycheck Or Big Paycheck?
After 50+ years of selling and training, I know most salespeople don’t realize how lucky they are to work for a dealer who provides them with training on how to sell more, because 80% do not offer training. Unfortunately, too many salespeople in our industry are taught less about selling than fast food workers are …
To Grow – Build Your Repeat & Referral Business
How do you maintain relationships with friends you don’t see but every few years? You stay in touch by phone, text or email. How do you make future sales to the customer who just bought from you? You stay in touch by phone, text or email. You can’t control the number of leads you get …
Thomas Boosted his Sales By 50%!
“My sales are up 50% after attending your Closing and Negotiating Workshop.” “Joe, I just wanted to say thanks! I attended your 2-day Closing and Negotiating Workshop, and it was jam packed with more ways to make more money! Your ‘budget focused’ negotiation process is the way to go, and when I got back, I really …
Closing Momentum: how Pros build the sale, step by step
Unlike average salespeople who just tell customers what they know about the product, and then pop in a price close somewhere hoping for a bite – pros in sales methodically build the sale a step at a time,and one question at a time. When a pro is ready to close, their customer is ready to …
Your Only Tools In Sales Are The Words You Use
Master techs can take care of any problem, and their toolbox is so full it requires a tow truck to move it. The lube guy, though, can fit most of their tools in their pocket. Both work hard every day, but only one has the skills and tools to handle any and every job that …
Takes more than Optimism to Hit your Goals
“I will sell 30 cars a month!” That is certainly optimistic, but… Optimism is just another word for highball. Hitting 30 takes goals, a plan, skills and discipline. Everybody says they want to sell more, earn more, build their customer base and more. The problem always boils down to the ‘trades’ you’ll have to make. …
No Manual When I Needed It!
I hadn’t used my drone lately and needed it for a video of my property. It’s off grid with no internet connection, so I couldn’t get to the manual on how to link to the controller. I wish I’d downloaded it sooner, so I’d had it when I needed it. I did that today! Download …
Selling Skills & Processes
It’s time to up your game and start selling cars this year! There’s been nothing normal about the car business these last few years, has there? Whether you were new to the car business during COVID or not, I’ve been pushing hard on you to get back to ‘selling’. The money was BIG these last …
Goals Require Plans
Everyone takes a different path, but the steps to the top are the same, and in my book I explain why & how to set goals correctly to grow. Too many people give up after they say they want to hit $$$ income, because they didn’t create a plan (map) to get them there. 1st …
Choices…
I read “Choices” by Shad Helmstetter. After just a few pages, I knew I wasn’t going to like it. The more I read, the more I really didn’t like it. I couldn’t stop, because as I read more, I was forced to realize that almost everything that happens is just the result of our choices. …
You know you can sell more…
Whether it’s 1, 2 or 20 units, you know you can sell more. What’s the only thing average salespeople can teach you? If you maintain your membership in the huddle, you’ll spend a career stuck in average or below, especially in tough times like we’ve been having. I read a quote that really described how …
Your Questioning Skills
Questions control your success in sales – not your product, your product knowledge, your location, inventory or your prices. It took me a year to buy 3 vehicles in 2022, in part because of inventory. When I was shopping, most salespeople were new, and didn’t know me or what I do, and 80% of the …
2023 Changes: What do you see? What have you done?
2023 is here…I’m pretty sure everyone reading this has seen change in the last few months, and more is coming. ————— • You Have More Inventory• Competitors Have More Inventory• BIG Mark Ups Are Going, Going, Going…• You Have More Price Competition• Your “Sellers” Market Ended ————— It’s safe to say even more changes are …
Ready?
How you’ve been selling cars will need an update, as ‘back to normal’ is kicking in again. Why start now? Because the ‘back to normal’ changes started months ago. So if you haven’t put on your realistic glasses instead of the rose colored ‘I’m not concerned, everything will work out’ glasses, then fasten your seatbelt. …
Put On Your Very Best Happy Face
It’s the holidays, so greet them with a smile – be positive. And remember it’s just as important every day the rest of the year, too. Smile – Or Get A Different Job! When people have to spend $30,000 to $50,000 for a car, their fear is making a bad decision. No customer wants to …
