Category Archive For "sales book"
Down To The Wire…
I’ve written hundreds of blog posts and about 500 issues of my Sales newsletter, and never run out of new stuff we have to deal with. So now it’s especially important to review those critical skills, work habits and processes that make or break your sales every day. What we’re hearing from dealerships always depends …
Mental Ownership Comes First…
There are dozens of ‘important things’ we need to do in sales to increase our chances of making it happen. One is to help people take ‘mental ownership’. That means to see themselves using the vehicle, before they buy it. Think about it – you stopped at McDonald’s for a burger and fries, but only …
Buyer Stats
These buyer stats really never change! 99% of customers want to drive, before they buy. Yep, just like you and me, we don’t buy TVs without seeing the picture first, or cars without driving them. 90%+ of customers did their research online. I planned to replace one of my vehicles, and of course – I …
Think About It!
Do you recall anyone on the lot ever getting super excited when you tell them their trade is worth $5,000 less than their payoff, and they’ll probably need about 10 grand down, just to keep their payments under $1,000 for 96 months? OK, yeah that’s extreme, but you get the point, right? People get excited …
Perfect Practice Develops Perfect Skills
In our 2-day workshop, I always teach my simple 5 step process to find the next buyer in a household by asking just 5 questions. I have everyone write down each question, look at it for a minute, then turn it upside down. Then I ask someone to ask me those 5 short questions I …
Mistakes Kill Success
Your competition is lazy & complacent & it costs them a ton! Here are a few mistakes you might make, too, if you aren’t focused. More than half who sell cars, chose it for the income potential. Then it turns out they’re just too lazy to spend a few weeks or months learning how to …
5 Big Ones!
The decisions every customer has to make… Before a customer can justify taking delivery of a new car or any real expensive product, they ask themselves these 5 questions. Most don’t ask all of these out loud, or consciously even think about them. But each has to be a ‘yes’ in their mind. That’s why …
In Sales, You Decide Your Salary
Selling is the only job most of us could get that pays an unlimited income that can be as high as we want, and we get to decide what we’ll be paid. Excluding Exotics, Etc. ##### Sell more cars with Joe Verde’s sales book, “Earn Over $100,000 Selling Cars – Every Year” for a free PDF or to order …
The Feelings Behind the Big Splurge
How ‘We The People’ Feel About Buying Expensive Products Which ones you agree with… “We came to buy the car!” The very biggest problem: 80% of all salespeople lack even the most basic selling skills. Want to earn more? Develop and double your skills to double your income. ##### Sell more cars with Joe Verde’s sales book, “Earn …
How To Lose Most Sales Within The First 5 Minutes…
What not to say… “How can I help you?” (Just looking.) “Anything in particular?” (Not really, we just want to look at a 150.) “We have a sale going; we can save you $2,500 on most models.” (Like I said, just looking.) [SP opens door] “Any questions? (They have a 6 cylinder or Hybrid,don’t they?) …
Going … Going … Almost Gone!
2025 ain’t over ‘til it’s over … and you still have time to pull yourself out of a slump, or finish a good year with a bang and make this a great year. Let’s talk about how to find and use some of the advantages the holiday season offers you, that most salespeople miss. Selling …
Features don’t add value by default…
Let’s talk about Features… Unless you sell the benefit, they just add to the price. Another common problem that goes along with knowing all of the product stats is being able to explain what they mean, and then tying it in to how each of those features relates to each customer’s specific wants and needs. …
The Power Of Suggestion…
I saw a hypnotist one time, who within minutes had a woman with her feet on one chair and her head and neck on the other, stiff as a board. That was cool, so I went to a bookstore to learn more and bought… “Hypnosis & Behavior Modification” Not to hypnotize people, I was just …
The 5 Big Ones
Why do customers seem so cautious or hard-headed about spending 20+% of their take home pay on the payment? That’s easy, and here are the 5 questions and answers every customer has to feel confident about before they’ll buy. Every customer looking for a new or used vehicle, will have several ‘preconditions’ that must be …
Quick Thoughts On Becoming A High Achiever
If you’ll learn more, you can average at least one sale a day. “Joe, that’s just unrealistic!” I agree, it is … until you develop your skills and follow the process. Then you can double your sales. Opportunity reminders… • The average family will purchase over 30 vehicles lifetime.• 30% have a family member who …
Avoid bad days!
If you depend on floor traffic, what happens if the weather or business goes south this month? Exactly. If you rely on floor traffic, you better take some classes now on how to stretch a paycheck, because you’ll need to, if you aren’t going to create your own traffic. To make money in sales, you …
Close More Sales
Closing more sales, with higher gross, to happier customers who don’t fight you over price, is easy if you follow my steps to build a sale, one step & one question at a time. Most salespeople get almost no education in sales, and only learn from their peers. And if you ask any 8-car guy …
Can you make $1 million selling cars?
Heck yeah – I know a ton of people who’ve made over a million bucks selling cars and you will, too, if you sell cars long enough. The real question should be: “How long will it take me to earn $1,000,000 selling cars?” That answer is easy, because it’s just a math problem based on …
