Category Archive For "set goals"
What’s your story?
I was watching a program about how people either stay the same or change. The end point was that we all either write our own story in life, or life will write it for us. Think about it. Aren’t our life experiences broken into chapters; kid, teenager, adult, soldier, bartender, salesperson, trainer, etc.? If yours …
We either have what they want or we don’t
Wouldn’t it be great if we actually could prequalify people real quick, take shortcuts, and still sell more units! Too many salespeople hold their breath, hope the right person will want the only vehicle they have, and that they’ll pay full price. Facts Matter You’ll either spend 90 minutes or so on the lot ‘selling’ …
It isn’t about price!
Early on in my business, I’d been using an old printer and it was slowly dying on the vine, so it was time to get a new Printer / Scanner. The problem was I didn’t even know where to start, so I went to Best Buy, and a guy walked over and asked if I …
It’s time to turn ‘Pro’!
What you know has gotten you to where you are now. To improve, you need to learn even more. At 30 years old, most of us reach our peak, and 90% just keep doing what they’re doing and keep getting what they’re getting now, or less. Trying to get to $100,000+ a year will take …
Ready to Wrap this up?
“Are you ready to wrap it up and take this home with you?” NO! When they say ‘no’, do you hand them your card & mumble ‘call me when you’re ready to buy something’? Do you feel like a failure when people don’t say, “Sure, I’ll take it.” The only way to get past that …
Stats That Matter
Understand and improve your stats to sell more and earn more. When you’re ready to sell more, step away from the salespeople huddle and start to develop your skills. ##### Learn to set goals in sales is so important…Download this free ebook by Joe Verde, the leader in car sales training, “Get Everything You Want In Sales” today …
Find What They Want & What They Need
First, let’s talk about ‘why’ you want to find their wants & needs. Does ‘I want to look at’ mean they want to buy one? A well-dressed, 40ish guy came in, asked to see the used Corvette. I said, “Jump in,” burned some rubber, slid around a corner, got back and said, “What do you …
You need a plan…
Let’s lay out a plan for you to make 2026 your best year ever… I want to stress how important it is to follow the steps to a sale to double your sales — just like the thousands of people who submit testimonials that I post on the blog every month. It’s a new year, …
Only Santa Drives A Sled
Most people have a trade-in, so I want to remind you to never knock a person’s trade. They trade them in because they don’t like them or because they have issues, or they just want a new car. But if you start knocking it, they’ll start defending it! We all want too much for our …
How important is a proper greeting?
Your first few minutes with a customer are more important than the next couple hours. From the time they pull in on the lot, the clock is ticking. And you have less than 5 minutes to make them feel comfortable with you! You’re making your first impressions of who they are, and they’re sizing you …
50+ Units In One Month!
Best Month Ever At 50 Units! “I have improved every month, and just had my best month ever at 50 units after we started training on Joe’s online training! This is my first job in sales, and I’ve been here for 6 years and was doing OK. And now I’m killing it, with Joe’s sales …
Close More Sales
Closing more sales, with higher gross, to happier customers who don’t fight you over price, is easy if you follow my steps to build a sale, one step & one question at a time. Most salespeople get almost no education in sales, and only learn from their peers. And if you ask any 8-car guy …
Your Daily Dozen ‘To Do’ List To Sell More Cars
Follow these rules of selling and success daily, and watch your sales and income skyrocket! Tip: Write this question on a card, carry it with you, and read it often… “Am I doing the most productive thing possible right now?” If you follow my directions, selling cars is an easy $100K a year job. ### …
Follow The Basics & Double Your Sales!
Fact: The real average closing ratio / delivery with a purely walk-in prospect is only 10% to 12%. When salespeople improve to sell 20+ units, they deliver closer to 50% by mastering questions and building their repeat customer base. Some superstars still sell a lot to walk-ins and follow the Basics every time. Mo’ just …
Think Like An Attorney In Court
Think of buyers as jurors… Without your ‘discovery’, you can’t convince them that this is the right vehicle for them to take home now. If you can’t ask questions to find their wants, needs and hot buttons, you can’t give a good presentation or demo, because you won’t know what to cover to make it …
Critical Tip: Slow Down!
All of the people who’ve had dramatic increases in their unit sales and income from our training – whether they moved from 10 to 20, 12 to 38 to 50, or who deliver 75+ units per month or the salesperson, Clark I’ve referred to who was making $400K+ per year – had one thing in …
Focus on Yesterday to Sell More Today!
Success lies ahead, but you have to know your past to improve. And let’s be clear on one thing; working double shifts will not improve and stabilize your average. If you pay attention, when you do double shifts and sell 4 more that month, you’ll notice the next month you drop down about 4, because …
How Are Sales Across The Country?
A great question… I just attended the National Auto Dealers Association (NADA) convention in January. It was my 38th with a booth and for 38 years, the answers are the same… Half think it’ll be a great year, the rest are waiting for the sky to fall. Back in 2020 and 2021, COVID killed so …

