Doubled Units, Tripled Gross

I more than doubled my units & tripled my gross with Joe’s training! “When I first started selling cars, my manager told me to just go talk to people and that I’d get the hang of it. I didn’t, so a year later I reached out to The Joe Verde Group and I started with …

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Here’s ‘one thing’ to help you sell more

Most salespeople don’t count all of those other potential customers, because most don’t buy. The problem is with the word ‘most’. All People – Most People = Some People who do end up buying, when you do your job. I learned to cheat too, because my first manager told me to log all ‘ups’. The …

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Hammer, Pliers & Baling Wire

I grew up on a 250 acre ‘barely get along’ farm with my grandparents. Gramps didn’t have enough money to buy many tools, so when things broke, we either couldn’t fix it or it took forever … all because we didn’t have the right tools to use. Everybody says they want to sell more & …

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What’s Your ‘One Thing’…?

There’s always ‘one thing’ (or more) that you can improve! What If You Could Learn The ‘One Thing’…? ● one question you could ask to break the ice quickly, when you first meet someone● one sales process you could follow every time, to sell more● one question to move away from price, so you could …

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“27 cars in my 2nd month!”

“3 weeks of Joe’s training before I was allowed to talk to a customer.” “Getting into the car business was one of the best decisions I have ever made, and I’m so glad my dealership values your training and provided it for me. I have a boss and manager who believed in me, and pushed me out …

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More Effort vs. More Skills

I’ve seen 8-car guys have a 20 or 30-car month because they put in a ton of extra effort. But it can’t be maintained, because it’s based on a ton of extra effort instead of a ton of extra skills. The better option is to develop more skills to improve even some. It’s math; selling …

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Ask your way to the sale!

As the 8 car guy my first 5 years, the only questions I asked were; how much down, what payments did you want, do you have a trade, what do you owe, how’s your credit, are you ready to buy today? Before I sold cars again, I learned more about selling and I learned why …

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Developing Skills

My biggest challenges with developing my skills started with taking everything I learned about selling pots and pans, real estate, insurance, etc., and reworking that into the specific words & phrases I’d need to use selling cars. Then came processes. Selling pots and pans or insurance going door to door, isn’t the same process you’d …

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Find Your Stats!

To improve at sales, gross or working leads, you have to find out what you’re really doing and be totally honest in your ‘counts’, below. A. Find your results when you’re only communicating by web / email & texts. 1. Count ALL of these leads this month.2. Count all of your back and forth contacts …

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Fall down, Get back up!

When you fall down, do you get back up? Think about when you miss a few sales in a row – do you give up and blame it on the market, the dealership, the customers, etc. or do you learn more, so you can sell more units in the future? ————— I’m sure glad this …

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Emotions Drive Most Purchases

Customers buy a different car or truck because they want to, not because they need to. The more excited they are when they’re on the lot, the more likely they are to buy. (Think about it – when people are cautious, aren’t we all less likely to buy?) Their positive emotions come from the sights, …

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“I sold 45+ cars in April (2020)”

Congratulations Seamus! “I wanted to touch base and let you know after one year of working in the industry, and from going to the Joe Verde sales workshop, I have had another record breaking month! With the proper mindset and just focusing on work and not the world around me falling apart, in April I …

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How bad is business now?

How bad is business for most dealerships? There is no general answer to that right now. Seems like most of the US and Canada were in a lockdown and most dealerships couldn’t open for sales, and many may be slowly reopening over the next month. During this time, I’d hope that most of those were …

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Congratulations, Brandon!

“Even with the pandemic, I sold 22 units and was #1 in March after your sales workshop.” “I’ve been in the car business 2 years, and was already doing good averaging about 15 cars a month when the opportunity came up to attend your sales workshop. I knew what I would learn at your class …

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Goals Control Success

If you read my blog, you’ve probably remember me talking about how to grow from the bottom up. It’s really a very simple and logical process. Just keep improving your lowest months. That makes sense, but what about your highest months? More good news: by eliminating your bad months, you’ll also sell more on the …

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It’s About Options…

Selling from inventory is all about showing them options! The dictionary defines an ‘option’ as something that’s “not compulsory, it’s a choice you can make”. That’s why I keep referring to who, how, why and what. Who is this vehicle for? How will they be using it? Why are they getting it? What are their …

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