The easy way to control your growth in units & income!

Nothing Past 3 Months Ago Matters Now Why? Because it’s “History”! Let’s say you had your best month ever back in February and sold 20, that was a great month. It’s gone now, though, and so is that big paycheck. If you want to improve your sales and income, you have to know where you …

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Closing Momentum: how Pros build the sale, step by step

Unlike average salespeople who just tell customers what they know about the product, and then pop in a price close somewhere hoping for a bite – pros in sales methodically build the sale a step at a time,and one question at a time. When a pro is ready to close, their customer is ready to …

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A response we hear about using Scripts again & again…

“You tell us to say ‘exactly’ what you’re saying and in the same order, but everybody is different, so I need to play it out as it goes.” True: Everyone is different. Some tall, some are not. Some are young, some are old. Some have lots of money, some have hardly any. How we all …

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Turn Lost $ales Into More $$$ On Payday

Your goal is to get the people who didn’t buy from you back in for a second chance. And I have no idea who taught us to wait 3 days. Quick facts… You’ve done 80% of the work, and when you get that customer back on the lot, most of them will buy. 1. Get …

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Two Truths To Sales Success…

Remember these two ‘truths’ to success in sales… Life is filled with choices… Selling cars will be the highest paying, easiest work you’ll ever do.… or …Selling cars will be the lowest paying, hardest job you’ll ever have! And you get to choose. There are two kinds of pain in life…Discipline … or … Regret …

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How to respond when they buy somewhere else

If we didn’t have the right car, I pushed hard, lost sales and guaranteed they’d never see me again. Then I realized that even if I missed the sale, I still wanted the others they’d buy. So l learned to sell andbuild my fan base with calls and a one page monthly newsletter. Example: A …

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Average up 3 units & gross doubled!

“I doubled my gross and increased my average 3 units after your workshop!” “I’ve only been selling cars for 3 months, after being on the service side for 5 years. Your Sales Workshop was great, and I came back and worked on Joe’s 8 step sales process. It is so easy to follow with every …

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You know what customers really want???

You know how frustrating it is, when you need help and you can’t get in touch with someone or can’t get them to return your calls? It’s even worse when you have an important question. Join the club, because that’s exactly how your customers feel, too. Every call from them is just as important to …

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Top Salesperson with 21 units!

“I was the top salesperson this month with 21 units!” “I had been selling cars for one year, and before attending your 2-day workshop, I was a solid 13 car guy. In my first month after your workshop, I sold 19, 17 the next month, and then I had my best month at 21, and …

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Watch out for tricks your mind & ego play…

Your mind, and especially your ego are not always your best friend. They want you to be perfect as-is, so they do their best to muddy the waters on anything new. It’s a mental tug of war. It’s tough to jump on board with ‘New’ things when you don’t understand how they could work. But …

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From Not Making Enough Money To A Gold Mine…

Why are some salespeople afraid of learning more to sell more? After 5 years of bell to bell days, only selling 8 cars with not nearly enough money to pay the bills, when I thumbed through Zig Ziglar’s book, I saw a gold mine. I wasn’t afraid, I was excited. Here was the #1 salesperson …

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Which is most important to make a sale – price or value?

Almost every salesperson is taught to focus on price, trade, down and the payments the customer is looking for when they’re out on the lot. Me, too, my first 5 years. We learned to do that from the other salespeople and from our managers. Everything was about price. We spent our time with customers trying …

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Takes more than Optimism to Hit your Goals

“I will sell 30 cars a month!” That is certainly optimistic, but… Optimism is just another word for highball. Hitting 30 takes goals, a plan, skills and discipline. Everybody says they want to sell more, earn more, build their customer base and more. The problem always boils down to the ‘trades’ you’ll have to make. …

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Spot your dream and make a deadline!

Goals – Goals – Goals In January, we talked about goals; what they are, who sets them, and the rules to goal setting. All of that leads to even more questions to talk about. Your success depends on 4 key elements. These are the 4 secrets to success: your Skills, work Habits, Attitude, and the …

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The ‘slump’ is a growth killer…

“When I don’t do well, I find myself doing less, instead of more, to work my way out of a slump.” Instead of putting the spring back in their step and a smile on their face, most guarantee to fail again tomorrow, because of their attitude. Example: You started selling cars 12 months ago, climbed …

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Stay in Control of daily activities & make more money!

Joe’s monthly planners keep me in control… “Last month I sold 13 units which was a tougher month, with all the events going on right now. I use Joe’s Monthly Planners, because they’re super easy, and very helpful to keep me on track every month. It really helps me maintain my contact with customers, track …

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Sell More Cars, Have More Fun, Make More Money

“I never had so much fun helping people and getting paid for it at the same time.” “Selling cars was something I always wanted to do and just knew I would be good at it. I was working as a teaching assistant in the school system and I was so lucky to start at a …

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What Will It Take To Hit $100,000 In ’24?

Most people have no idea! $100,000 a year should be the base you improve from, not your ‘hope to get lucky & hit one year’! So, the question I get a lot is, “Do I have to work in a high line store or in a better location?” Nope. Does it depend on if your …

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