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Play The Odds

After a purchase, have you ever been unable to talk to, or get the salesperson to return your calls?

Isn’t it more frustrating when you have a question or problem and need a response now?

Join the club. That’s exactly how your customers feel, too. Every call from them is just as important to them.

If they call you – it’s for a reason. They may want to buy another car, they may have a referral for you, or they may just need an answer to a question. And sure, sometimes they’re really upset and they need your help with something.

If there’s a problem, take care of it fast. Why? Because happy people tell 3 friends about you and unhappy people tell 15.

The good news is when you help solve their problems, even unhappy people tell their friends how great you are.

Since they’ll all talk about you either way, play the odds so they’ll end up saying good stuff instead of bad stuff.

The telephone is one of your most valuable ‘selling tools’. It saves you time, keeps you in touch with your customers and it will make you money, if you just learn how to use it correctly.

Your phone skills control your success in sales, so attend our sales workshop or take our online courses on the Joe Verde Training Network ( on ‘Phones’, ‘Follow Up’, ‘Prospecting’ & ‘Retention’.


Get Joe Verde’s sales book, Get Everything You Want In Sales, now and put your career on the right track. Find out more about Joe Verde’s workshops and how to sell more cars, have more fun and make more money — now!