Who Cares About Your Shoes?
How’d you like to earn higher wages?
When you think about the “pros”, take a look at their shoes. What do the shoes of successful attorneys, bankers, top salespeople, etc. look like?
Are they casual or business, leather or canvas, rough-cut leather or polished? Has the color worn off? Are there scratches and gouges in the toes? Are they cracked across the front where they bend? Are the heels worn down or falling off?
Why is it important? Let’s say something happened and you needed a real good attorney to represent you. You don’t know one personally, so you call one out of the phone book, make an appointment and meet him or her.
When you’re introduced, you notice their shoes are worn out and they look like they were shined with a brick. Then you start to notice more; the shirt, tie, suit and everything is a little off from that ‘pro’ image you were expecting.
How does that start to affect your feeling about how competent they are and about how much you can rely on their information and their skills to keep you out of trouble? Right – a ton!
Remember: You don’t get to earn professional wages, and then start dressing and acting like a pro. That’s backward; first you look, act and sound like a pro and then you get the money.
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